Éclat
Premium Skincare Creme Packaging
Client:
LuxeSkin
Duration:
4 months
Year:
2021
Problem:
The traditional packaging paradigm within the skincare industry has long been marred by the pervasive use of single-use plastic containers, exacerbating environmental concerns.
In light of this, the challenge was laid out to develop sustainable and user-friendly packaging for a premium skincare creme.
Process:
Embarking on a journey of innovation, extensive market research and user surveys were conducted to garner insights into consumer preferences and pain points.
This foundational understanding paved the way for the exploration of alternative, eco-friendly materials and the conceptualization of novel dispensing mechanisms.
Each prototype underwent rigorous testing, meticulously evaluating factors such as product compatibility, ease of use, and visual appeal.
Results:
The unveiling of the final packaging solution for the premium skincare creme exceeded all expectations.
By embracing recyclable glass jars paired with renewable bamboo lids, the design seamlessly intertwined luxury with sustainability, aligning seamlessly with the brand's ethos.
Furthermore, the integration of a precision pump dispenser not only facilitated controlled product distribution but also elevated the overall user experience.
The resounding positive feedback from consumers and stakeholders alike heralded a new era of sustainability within the skincare industry, characterized by increased sales figures and heightened brand loyalty.
Gallery:
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